GameWorks Hosts Spider-Man 2 Party and will distribute free comic books in partnership with Free Comic Book Day.

GLENDALE, CA June 28, 2004 -- GameWorks has partnered with Diamond Comic Distributors nationally to promote "Free Comic Book Day", which will take place Saturday, July 3. Comic book stores across the country will give away comic books on Saturday, July 3rd.
   
To kick off Free Comic Book Day, all GameWorks locations will host a Spider-Man 2 party Friday, July 2, from 7 p.m. to 9 p.m. All guests visiting GameWorks will have the chance to get first dibs on free, newly released comic books, such as Spider-Man #1 and Teen Titans Go #1, and take part in Spider-Man themed festivities.
   
"I think this will be a cool partnership. People who are into video games can cross over into anime, comic books and vice versa." Tate Ottati, owner of Tate's Comics in Lauderhill, Fla., said. "It's the start of a beautiful friendship between two different, yet very similar worlds."
   
As part of the Spider-Man 2 launch, participating comic book stores, movie theatres and select retailers in each GameWorks market will distribute GameWorks "Secret Identity Cards," which offer guests free game cards with undisclosed values at their nearest GameWorks location. "Secret Identity Card" holders will have until July 31 to visit GameWorks and uncover the value of their cards, which may be worth up to $150 in game play. Every card is a winner. Guests may contact their local GameWorks location for "Secret Identity Card" distribution points.
   
GameWorks Studio locations will participate in the "Secret Identity Card" challenge but will not be distributing free comic books.
   
For more information, visit www.gameworks.com or contact Clint Manny at cmanny@gameworks.com or at (818) 254-4172.

GameWorks® is the high-tech entertainment, restaurant and bar experience where guests can eat, drink, party and play. Each GameWorks venue provides all the best elements of a great night out in one location, including a full-service restaurant with a fantastic menu and casual décor; a cool, high-energy bar servicing signature martinis and specialty cocktails; and the most entertaining and interactive games and attractions in the world.

There are 21 GameWorks locations worldwide - 19 venues in the United States and two international locations in Guam and Kuwait. The managing members of Sega GameWorks L.L. C. are wholly owned subsidiaries of Sega Corporation and NBC Universal. NBC Universal is 80%-owned by General Electric, with 20% controlled by Vivendi Universal.

Links:    
www.gameworks.com
www.freecomicbookday.com
www.sonypictures.com





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